Bradley H. Smith >

"Compliant" is another word for "bare minimum."

Regulations are meant to protect. Not prohibit. 

CBS Boston news piece based on my blog.

Here is the story CBS Boston produced after reading my blog on bad business decisions aimed at marketing to children. I am VERY pleased they picked this up from my blog! 

 

I wish they were a little firmer. I feel it's a real slimy practice. 

Top CMOs on Twitter now include @BHSMITH, the all-caps guy.

Social Media Marketing Magazine features the expertise of marketing leaders from the business, publishing, and academic communities. 

 

Any professional recognition brings a smile.

 

I'm flattered that I'm a case study: David Meerman Scott "New Rules" the top book!

Four years and still going strong, with a third edition coming out in August. The Viagra of PR and marketing books. What the author says about me. 

 

Funny story: one of my good friends was cozy in bed with his wife, both quietly reading. Suddenly she bolted up and screamed "BRADLEY SMITH!" (It's not what you think. She was reading this book.)

 

I have Klout.

Interesting new concept - site rates your digital influence. 

 
 
 
 

This compliment came from the Kung Fu instructor of both Christian Bale (Batman) and Robert Downey, Jr. (Ironman).

Go ahead. I dare you. You tell him he's wrong.

Five years later and the acquisition of Shareholder.com is still discussed as a strategic move.

The foundation for the entire Corporate Service department.

There can be only One ( ...out of 1,300 attendees! )

Amazing. I had the highest "IR IQ"  score at the National Investor Relations Institute 2011 Annual Conference. And I have the iPad2 prize to prove it!

 

That's exactly what I wore at the conference! 

Nice press / media pick-up in IR Magazine. (They bought my pitch!)

Nice write up in IR Magazine.

‘In the ten years that I’ve been working within the IR industry, there have been four major regulatory actions: Reg FD, SOX, eProxy and now Dodd-Frank,” says Bradley Smith, chief marketing officer at MUNCmedia. “Each of these has exponentially added to the real-world material burden of the IR practitioner.’

‘Any tool that can save the IRO time and dollars on tactical tasks so they can remain focused on the strategic efforts of increasing shareholder value and assuring compliance is extremely valuable.’

CLICK HERE to read their full article. (right click to download the PDF)

Nothing like a little Monty Python to cheek up a boring white paper.

And - more importantly – to entice a magazine to publish it. Industry publications APPRECIATE a little levity and variety. Don't be afraid to use a little.

 

The "joke" will grab the attention, but the article must deliver material (helpful) content. This is especially important for "vendor" written white papers. We're already suspect to be biased. (Because we are!)