This webform is on the investor relations website of a large corporation. The data ONLY feeds an automated news alert email engine for the IR department. For most compnaies, that is the data's only function. Eyeballs rarely look at the actual data.
Now, imagine that whenever MEDIA is selected from the drop-down descriptor, the Public Relations department receives the sign-in data too. "DING!" A new media contact is born. Elegant solution for something your company is already doing.
All companies have silos - it's unavaidbale and fairly real-world. But don't have bunkers.